Close the domain deal quicker with a not-so-appealing alternative

Happy July 4th and TGIF.

I’ve seen some lengthy, multi-part “instructions” recently about how to close domain deals. Things aren’t that complex, really.

Deals begin with an offer and/or a quote.

If the offer or the quote aren’t accepted, we move onto what I call “the not so appealing alternative.”

Having just closed yet another mid four figure sale on Domain Name Sales, I implemented the process, which can vary according to what alternative you’re willing to manifest.

Let’s say, as in the case of this sale, that your buyer offers a reasonable amount that won’t match your asking price.

If you receive resistance in your counter-offer, you turn their rejection into a two-option situation: a cash only, instant purchase, higher than what they offer, and a firm “lease to own” option spread over the course of whichever period of time you’d like to use. The latter, should obviously be higher than the cash option, if your goal is to get cash now.

By using this method, an otherwise honest buyer faces a firm counter-resistance that spreads the seemingly better deal over several months, but offers a quick buyout if they produce the cash on the spot.

It’s a false dilemma, and your buyer will most likely opt for the smaller total amount, thus buying your domain on the spot.

Have fun trying it out. 😀

Comments

  1. Thanks for the tip Theo – will be trying it soon.

  2. I’m gonna try this!

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