{"id":3787,"date":"2014-02-10T12:34:10","date_gmt":"2014-02-10T17:34:10","guid":{"rendered":"http:\/\/acro.net\/blog\/?p=3787"},"modified":"2014-02-10T12:38:39","modified_gmt":"2014-02-10T17:38:39","slug":"domain-investors-guide-to-gtlds","status":"publish","type":"post","link":"https:\/\/acro.net\/blog\/domain-investors-guide-to-gtlds\/","title":{"rendered":"Domain investor&#8217;s guide to gTLDs"},"content":{"rendered":"<p>Domain investors were given ample time to define a <strong>strategy<\/strong> involving <strong>gTLD domain names.<\/strong><\/p>\n<p>For the past year and a half, the details of this monumental change in the Internet name space became increasingly available; while the road that led to the creation of a &#8220;white paper&#8221; on gTLDs has been rocky, the end result is simple: <strong>gTLDs are here, and they are here to stay.<\/strong><\/p>\n<p>Given that conclusion, any investing approach that excludes gTLDs from one&#8217;s portfolio can severely undermine future opportunities; eventually, it can prove to be catastrophic, as more end users align their options with meaningful &#8220;<a title=\"Domain investing business: Brands are in, verticals are out\" href=\"http:\/\/acro.net\/blog\/business\/domain-investing-business-brands-are-in-verticals-are-out\/\" target=\"_blank\"><strong>keyword + gTLD<\/strong><\/a>&#8221; brands, instead of opting for long tail .com domains at exuberant prices.<\/p>\n<p>A strategic approach to domain investing should introduce variety in a gTLD portfolio that spreads the risk and increases potential ROI, by getting in the market early on. The &#8220;gold rush&#8221; of the .com era is essentially being repeated, at a much grander scale and with larger repercussions than before.<\/p>\n<p>Smart domain investors will approach strategic acquisitions of gTLD domains, utilizing a well-thought game plan.<\/p>\n<ul>\n<li>Research your market keywords: do not randomly register keywords that are esoteric, with no combined results for keyword + gTLD.<\/li>\n<li>Avoid trademarks like the plague: USPTO is a good starting point, but it only covers the US. You should research the European tm databases for potential conflicts.<\/li>\n<li>Define a budget: decide on the maximum amount of money you plan to spend and work very diligently to remain within 10% of that budget.<\/li>\n<li>Get in as early as your budget can afford: the best domains will be gone by General Availability; your best chance is during landrush, when pricing is lowered gradually.<\/li>\n<li>Spread your budget across several gTLDs, despite the urge to register every great domain available; there are hundreds of gTLDs arriving throughout 2014 and beyond &#8211; lay out a plan in advance.<\/li>\n<li>Focus on your strategy and keep your eyes open, and your ears closed to dissenting voices. Do what feels right, once you research the plan don&#8217;t let negativity keep you down.<\/li>\n<\/ul>\n<p>By utilizing this type of strategic approach to domain investing, you will be able to acquire valuable domain assets that you can develop or resell &#8211; once the millions of end users discover what just happened, it would be effectively late.<\/p>\n<p>Being a domain investor pioneer has its dangers and rewards.<\/p>\n<p>Play smart; as with any uncharted territory, you will be using your experience and gut feeling to propel you forward.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Domain investors were given ample time to define a strategy involving gTLD domain names. For the past year and a half, the details of this monumental change in the Internet name space became increasingly available; while the road that led to the creation of a &#8220;white paper&#8221; on gTLDs has been rocky, the end result [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-3787","post","type-post","status-publish","format-standard","hentry","category-domains","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Domain investor&#039;s guide to gTLDs - Acro.net - A Domain Investing Blog by Theo Develegas<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/acro.net\/blog\/domain-investors-guide-to-gtlds\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Domain investor&#039;s guide to gTLDs - Acro.net - A Domain Investing Blog by Theo Develegas\" \/>\n<meta property=\"og:description\" content=\"Domain investors were given ample time to define a strategy involving gTLD domain names. For the past year and a half, the details of this monumental change in the Internet name space became increasingly available; while the road that led to the creation of a &#8220;white paper&#8221; on gTLDs has been rocky, the end result [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/acro.net\/blog\/domain-investors-guide-to-gtlds\/\" \/>\n<meta property=\"og:site_name\" content=\"Acro.net - A Domain Investing Blog by Theo Develegas\" \/>\n<meta property=\"article:published_time\" content=\"2014-02-10T17:34:10+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2014-02-10T17:38:39+00:00\" \/>\n<meta name=\"author\" content=\"Theo Develegas\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Theo Develegas\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/acro.net\\\/blog\\\/domain-investors-guide-to-gtlds\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/acro.net\\\/blog\\\/domain-investors-guide-to-gtlds\\\/\"},\"author\":{\"name\":\"Theo Develegas\",\"@id\":\"https:\\\/\\\/acro.net\\\/blog\\\/#\\\/schema\\\/person\\\/9c9625f061a0e603a87f5bf0f6f781fe\"},\"headline\":\"Domain investor&#8217;s guide to gTLDs\",\"datePublished\":\"2014-02-10T17:34:10+00:00\",\"dateModified\":\"2014-02-10T17:38:39+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/acro.net\\\/blog\\\/domain-investors-guide-to-gtlds\\\/\"},\"wordCount\":418,\"commentCount\":4,\"articleSection\":[\"Domains\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/acro.net\\\/blog\\\/domain-investors-guide-to-gtlds\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/acro.net\\\/blog\\\/domain-investors-guide-to-gtlds\\\/\",\"url\":\"https:\\\/\\\/acro.net\\\/blog\\\/domain-investors-guide-to-gtlds\\\/\",\"name\":\"Domain investor's guide to gTLDs - Acro.net - A Domain Investing Blog by Theo Develegas\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/acro.net\\\/blog\\\/#website\"},\"datePublished\":\"2014-02-10T17:34:10+00:00\",\"dateModified\":\"2014-02-10T17:38:39+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/acro.net\\\/blog\\\/#\\\/schema\\\/person\\\/9c9625f061a0e603a87f5bf0f6f781fe\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/acro.net\\\/blog\\\/domain-investors-guide-to-gtlds\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/acro.net\\\/blog\\\/domain-investors-guide-to-gtlds\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/acro.net\\\/blog\\\/domain-investors-guide-to-gtlds\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/acro.net\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Domain investor&#8217;s guide to gTLDs\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/acro.net\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/acro.net\\\/blog\\\/\",\"name\":\"Acro.net - A Domain Investing Blog by Theo Develegas\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/acro.net\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/acro.net\\\/blog\\\/#\\\/schema\\\/person\\\/9c9625f061a0e603a87f5bf0f6f781fe\",\"name\":\"Theo Develegas\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6794630c371bee89f2b833c1f4b777d9ba75767b217c8fce2cfd6e6d7d90960d?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6794630c371bee89f2b833c1f4b777d9ba75767b217c8fce2cfd6e6d7d90960d?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6794630c371bee89f2b833c1f4b777d9ba75767b217c8fce2cfd6e6d7d90960d?s=96&d=mm&r=g\",\"caption\":\"Theo Develegas\"},\"description\":\"Theo Develegas - News and opinions on domain name investing, brand development, design, and the occasional rant or two about life's challenges. 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