{"id":4059,"date":"2014-06-18T11:22:30","date_gmt":"2014-06-18T15:22:30","guid":{"rendered":"http:\/\/acro.net\/blog\/?p=4059"},"modified":"2014-06-18T11:23:32","modified_gmt":"2014-06-18T15:23:32","slug":"registries-igloo-ice-equation","status":"publish","type":"post","link":"https:\/\/acro.net\/blog\/registries-igloo-ice-equation\/","title":{"rendered":"Registries and the igloo ice equation"},"content":{"rendered":"<p>A lot of math is floating around, some of which appears to be skewed to fit the agenda of the &#8220;professors.&#8221;<\/p>\n<p>As I&#8217;ve said before, <a href=\"http:\/\/acro.net\/blog\/domains\/new-gtlds-like-candy\/\" target=\"_blank\"><strong>new gTLDs are not like candy<\/strong><\/a>, and therefore it does not matter what the total numbers amount to, at this point.<\/p>\n<p>What matters, however, is that registries stop selling ice to the igloo inhabitants and focus on the free market that just might want a cooler house.<\/p>\n<p>Having received a couple of emails from RightSide on the pricing of .PUB domains, I am not exactly known for owning a bar, or a pub, or any other establishment for consuming alcohol.<\/p>\n<p>So why did RightSide email me their exciting, &#8220;standard priced&#8221; catalog of .PUB domains?<\/p>\n<p>For the same reason that the line &#8220;selling ice to the Eskimo&#8221; exists: failure to focus on the target market.<\/p>\n<p>So before you do the math and deploy various equations on the worthiness or failure of gTLDs, ask the registries what exactly their target market is. Some have it right, most have it wrong.<\/p>\n<p>There is nothing wrong with the concept of expanding the Internet space to allow for the use of <a title=\"Domain investing business: Brands are in, verticals are out\" href=\"http:\/\/acro.net\/blog\/business\/domain-investing-business-brands-are-in-verticals-are-out\/\" target=\"_blank\"><strong>meaningful domain names for brands and services.<\/strong> <\/a><\/p>\n<p>What is wrong, is the obsession with selling &#8220;igloo ice&#8221; to the domainer community, known both for its lack of appreciation of progress and for its rejection of anything that won&#8217;t fit their equation.<\/p>\n<p><strong>gTLDs + Domainers != Future.<\/strong><\/p>\n<p>Compute that.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A lot of math is floating around, some of which appears to be skewed to fit the agenda of the &#8220;professors.&#8221; As I&#8217;ve said before, new gTLDs are not like candy, and therefore it does not matter what the total numbers amount to, at this point. What matters, however, is that registries stop selling ice [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-4059","post","type-post","status-publish","format-standard","hentry","category-domains","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Registries and the igloo ice equation - Acro.net - A Domain Investing Blog by Theo Develegas<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/acro.net\/blog\/registries-igloo-ice-equation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Registries and the igloo ice equation - Acro.net - A Domain Investing Blog by Theo Develegas\" \/>\n<meta property=\"og:description\" content=\"A lot of math is floating around, some of which appears to be skewed to fit the agenda of the &#8220;professors.&#8221; As I&#8217;ve said before, new gTLDs are not like candy, and therefore it does not matter what the total numbers amount to, at this point. 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Founder of Acroplex LLC.\",\"sameAs\":[\"https:\\\/\\\/acro.net\",\"https:\\\/\\\/x.com\\\/acroplex\"],\"url\":\"https:\\\/\\\/acro.net\\\/blog\\\/author\\\/admin\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Registries and the igloo ice equation - Acro.net - A Domain Investing Blog by Theo Develegas","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/acro.net\/blog\/registries-igloo-ice-equation\/","og_locale":"en_US","og_type":"article","og_title":"Registries and the igloo ice equation - Acro.net - A Domain Investing Blog by Theo Develegas","og_description":"A lot of math is floating around, some of which appears to be skewed to fit the agenda of the &#8220;professors.&#8221; As I&#8217;ve said before, new gTLDs are not like candy, and therefore it does not matter what the total numbers amount to, at this point. 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