{"id":4813,"date":"2015-09-11T09:22:51","date_gmt":"2015-09-11T13:22:51","guid":{"rendered":"http:\/\/acro.net\/blog\/?p=4813"},"modified":"2015-09-11T09:27:26","modified_gmt":"2015-09-11T13:27:26","slug":"are-gtld-alternatives-stealing-the-bread-of-traditional-domain-investors","status":"publish","type":"post","link":"https:\/\/acro.net\/blog\/are-gtld-alternatives-stealing-the-bread-of-traditional-domain-investors\/","title":{"rendered":"Are gTLD alternatives “stealing the bread” of traditional domain investors?"},"content":{"rendered":"

Twenty months after the launch of the first new batch of gTLDs, the registration numbers<\/strong><\/a> show many interesting things.<\/p>\n

Top placement for XYZ, which holds 15% of the total, despite allegations for a “massaging” of the numbers via a Network Solutions promotion.<\/p>\n

Totaling more than 7 million registrations, each one of the top 30 gTLDs have a minimum of 40,000 domains per zone file to be included on that list.<\/p>\n

These numbers pale in comparison to the dot .com behemoth, or even .net and .org domain totals. Launched 25 years ago, dot .com has over 120 million domain registrations, and while millions drop every week, they soon get replenished.<\/p>\n

Right before the launch of the new gTLDs many traditional domainers worried that the new Internet namespace would pose a threat to their business.<\/p>\n

The numbers so far show that very little has changed in how domains are perceived\u00a0 by end users. If a particular domain isn’t available, the option to register an alternative name is still the top choice. While some will move to the new gTLDs under that same keyword, there is so far very little awareness of the new gTLD domains by the general consumer public.<\/p>\n

The onus is on the domain Registries that have opted to promote their wares internally, for the most part, with few exceptions. Promoting the availability of every kind of keyword, character length and combination thereof in a multitude of gTLDs, has been targeting domainers.<\/p>\n

Surprisingly, there seems to be a balance between those that seek to register an alternate domain in new gTLDs, and those that demand that only .com should be a branding option. Naturally, outside of the US the ccTLD crowd is doing business as usual, unfazed by the drama.<\/p>\n

On average, sales of com, net and org domains have never been stronger. Record sales have been completed throughout the launch of the gTLDs, showing that there is no slowing down of the economy due to gTLD alternatives.<\/p>\n

At a micro-level, some types of niches might be affected, particularly those that focus on verticals whose second keyword part exists as a gTLD. That’s another reason for domain investors to diversify, instead of putting all their eggs in the same basket.<\/p>\n

It’s still very early to tell what will be the breaking point of the current gTLD namespace. As Registries commit to a 5 year sustainability agreement with ICANN, by that time we’ll see whether some decide to call it quits. At this moment, what the industry needs is more education on the availability of .com alternatives, along with active marketplaces to ensure a flow of investment capital.<\/p>\n

Domainers that prefer to stick to the “good old” options have nothing to be afraid of; they need to be more open-minded, however, and to keep an eye open for any future developments.<\/p>\n","protected":false},"excerpt":{"rendered":"

Twenty months after the launch of the first new batch of gTLDs, the registration numbers show many interesting things. Top placement for XYZ, which holds 15% of the total, despite allegations for a “massaging” of the numbers via a Network Solutions promotion. Totaling more than 7 million registrations, each one of the top 30 gTLDs […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-4813","post","type-post","status-publish","format-standard","hentry","category-domains","entry"],"yoast_head":"\nAre gTLD alternatives "stealing the bread" of traditional domain investors? - Acro.net - A Domain Investing Blog by Theo Develegas<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/acro.net\/blog\/are-gtld-alternatives-stealing-the-bread-of-traditional-domain-investors\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Are gTLD alternatives "stealing the bread" of traditional domain investors? - Acro.net - A Domain Investing Blog by Theo Develegas\" \/>\n<meta property=\"og:description\" content=\"Twenty months after the launch of the first new batch of gTLDs, the registration numbers show many interesting things. 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