{"id":4939,"date":"2016-01-18T10:58:54","date_gmt":"2016-01-18T15:58:54","guid":{"rendered":"http:\/\/acro.net\/blog\/?p=4939"},"modified":"2016-01-18T11:00:19","modified_gmt":"2016-01-18T16:00:19","slug":"five-reasons-namescon-2016-was-a-turning-point-for-the-domain-industry","status":"publish","type":"post","link":"https:\/\/acro.net\/blog\/five-reasons-namescon-2016-was-a-turning-point-for-the-domain-industry\/","title":{"rendered":"Five reasons NamesCon 2016 was a turning point for the domain industry"},"content":{"rendered":"<p><a href=\"http:\/\/acro.net\/blog\/thoughts-and-recollections-from-attending-namescon-2016\/\" target=\"_blank\"><strong>NamesCon 2016<\/strong><\/a> was a turning point, as far as domain conferences go; it is also a pivotal point for the domain industry.<\/p>\n<p>Its organizers have extensive data about attendance and other important metrics, and I&#8217;m certain that part of it will be released eventually.<\/p>\n<p>What matters right now, is the impact of such an event on the domain industry.<\/p>\n<p>There are some key points that I&#8217;d like to highlight which amount to <strong>five reasons NamesCon 2016 was a turning point and a game changer.<\/strong><\/p>\n<ol>\n<li><strong>Attendance numbers<\/strong> exceeded expectations, delivering 30% year to year growth. The quality and type of new attendees is equally important, as the majority of these aren&#8217;t domainer &#8220;newbies&#8221; but rather, lurker domainers that finally made the move to attending a domain conference.<\/li>\n<li><strong>Quality of workshops<\/strong> and interaction with service providers exceeded typical industry standards. The once disorganized, low profile domain industry showed its desire to expand beyond the self-imposed outlines restricting it for years. Finally, the domaining community thought &#8220;big.&#8221;<\/li>\n<li>There is a <strong>fresh attitude<\/strong> from within the domain industry, energized by the new gTLDs. It&#8217;s seeking a unified front towards expanding its reach, to markets dominated by the core tech and marketing\/advertising industries. It&#8217;s a public recognition of its own value and a strong desire to shape its own future. There is no more time for bullshit, as <a href=\"http:\/\/domaingang.com\/domain-news\/adrian-kinderis-took-no-prisoners-during-dna-namescon-speech\/\" target=\"_blank\"><strong>Adrian Kinderis<\/strong><\/a> said.<\/li>\n<li>Slowly but surely, <strong>external players<\/strong> are infusing the market, including the exhibits. Both the social exhibit tables and the regular exhibits included companies that belong in the tech, social media and marketing sectors; the desire of these companies to expand into the domain industry can only be matched by the inverse: domaining moving into large market territory.<\/li>\n<li><strong>Emerging markets<\/strong>, such as China and India, had actual presence and invited a multi-cultural element that has always been lacking. Latin America, Asia, Africa and Europe showed a similar desire to flaunt their distinct markets. Think of ICANN conferences sans the bureaucracy.<\/li>\n<\/ol>\n<p>Overall, NamesCon 2016 was not just another domain conference, but rather, a display of actual industry growth and a solid proof that anything can happen when organized properly.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>NamesCon 2016 was a turning point, as far as domain conferences go; it is also a pivotal point for the domain industry. Its organizers have extensive data about attendance and other important metrics, and I&#8217;m certain that part of it will be released eventually. What matters right now, is the impact of such an event [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[993,1239],"class_list":["post-4939","post","type-post","status-publish","format-standard","hentry","category-domains","tag-namescon","tag-namescon-2016","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Five reasons NamesCon 2016 was a turning point for the domain industry - Acro.net - A Domain Investing Blog by Theo Develegas<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/acro.net\/blog\/five-reasons-namescon-2016-was-a-turning-point-for-the-domain-industry\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Five reasons NamesCon 2016 was a turning point for the domain industry - Acro.net - A Domain Investing Blog by Theo Develegas\" \/>\n<meta property=\"og:description\" content=\"NamesCon 2016 was a turning point, as far as domain conferences go; it is also a pivotal point for the domain industry. 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