{"id":70,"date":"2009-01-16T12:16:28","date_gmt":"2009-01-16T17:16:28","guid":{"rendered":"http:\/\/acro.net\/blog\/2009\/01\/16\/perfect-number-perfect-sale-360org-sells-for-five-figures\/"},"modified":"2009-01-16T12:16:28","modified_gmt":"2009-01-16T17:16:28","slug":"perfect-number-perfect-sale-360org-sells-for-five-figures","status":"publish","type":"post","link":"https:\/\/acro.net\/blog\/perfect-number-perfect-sale-360org-sells-for-five-figures\/","title":{"rendered":"Perfect number, perfect sale: 360.org sells for five figures"},"content":{"rendered":"<p>When I acquired <strong>360.org<\/strong> a little over a year ago, I was not intimidated by its seller&#8217;s asking price. In fact, the purchase of 360.org took very little negotiation behind the scenes; I was willing to pay the $2,500 price tag but ended up paying five hundred bucks less. To me, paying two grand for a <strong>perfect number<\/strong> was worth it.<\/p>\n<p><a href=\"http:\/\/en.wikipedia.org\/wiki\/360_(number)\" target=\"_blank\"><strong>Wikipedia explains<\/strong><\/a> why 360 is such a special number. You don&#8217;t have to be a freak of numerology to recognize it as the definition of a full circle in degrees, and the circle as a shape does seem to maintain both actual and apocryphal qualities.<\/p>\n<p>When I acquired the domain name, I envisioned creating a web site about earth, communication, the environment &#8211; something global and related to nature. A lot of companies use domains that end in &#8220;360.org&#8221; and I did have several inquiries from such entities, claiming &#8220;not for profit&#8221; status and thus making rather symbolic and unsatisfactory offers, which I had to decline. I am in this business for profit and although charity has its place in my personal and professional life, I was not going to let go of this domain cheap.<\/p>\n<p>A few months later, I listed 360.org at <strong>TRAFFIC \/ Orlando<\/strong> 2008, with an optimistic reserve of $6,000. At the live auction, the Moniker guys presented it by gesturing the shape of a circle to the bidding crowd. It was instant recognition of what the number signifies.<\/p>\n<p><strong>Fortunately, the domain did not sell<\/strong>; I realized afterwards that a room full of domainers looking for single word .com&#8217;s with traffic did not present me with the best selling options. However, it&#8217;s interesting seeing that none in this educated crowd shared my 360-degree vision!<\/p>\n<p>At the end of 2008, a year after the domain&#8217;s acquisition, I received a couple of private inquiries &#8211; one of them was a rather arrogant email &#8220;demanding&#8221; a selling price instead of bearing the burden of placing an offer through Sedo. <strong>I have little tolerance for behind-the-keyboard snubs<\/strong> and my response was definitely a non-politically correct one.<\/p>\n<p>Right before Christmas, the second inquiry started with a low offer of $2,000 via <a href=\"http:\/\/www.sedo.com\" target=\"_blank\"><strong>Sedo<\/strong><\/a> and ended at $10,000 with the bidder withdrawing their bid when I asked for more. Now, I am not one who shuns ten grand easily, as it represents a considerable amount of money; after the bidder canceled their round of offers I had that <strong>clutching feeling in my stomach<\/strong> thinking, &#8220;<em>Did I just throw $10,000 in the garbage?<\/em>&#8221;<\/p>\n<p>I contacted Sedo and attempted to learn more information about my mysterious bidder; they responded that although they were not an active member they were a company. This small bit of information gave me the chance to a) feel better about having just declined a ten thousand dollar offer and b) initiated a secondary round of contact via Sedo&#8217;s brokers. They were instructed to inform the bidder that the domain was worth much more than their final bid and that I was willing to negotiate a sale &#8211; if only we could meet in the middle.<\/p>\n<p>The secret to successful domain sales seems to be simple: <strong>stick to your gut feeling guns<\/strong>. Evaluate a domain&#8217;s worth using your own intuition and don&#8217;t listen to the obligatory surrounding noise telling you that the economy is down, that the domain&#8217;s worth a registration fee, or that you&#8217;re simply crazy. At least, be objective with the value of your own assets and learn the methods required to evaluate them.<\/p>\n<p>Right after New Year&#8217;s, the same bidder placed a direct offer at Sedo, much higher than the previous one. At that point I was confident that this transaction was almost complete; despite that, I took the chance of counter-offering a higher amount (the &#8220;stick to your guns&#8221; element) but lower than what I wanted during the first round. The bidder responded with a counter-offer a few thousand dollars lower; I played my final round of &#8220;cat and mouse&#8221; with one more offer, confident that they would accept it and close the deal.<\/p>\n<p>I went to bed that night <strong>knowing<\/strong> that in the morning I&#8217;d have a sale.<\/p>\n<p>So the agreement was made a week ago and the exchange occurred this week, making the transaction complete and official. As far as I know, it&#8217;s the largest recorded sale of a 3-number .org; perhaps of any number in .org. After all, a perfect number like 360 requires a perfect sale!<\/p>\n<p>To find out the exact selling price, check out <a href=\"http:\/\/www.dnjournal.com\" target=\"_blank\"><strong>DNJournal<\/strong><\/a> next week. For several years now, <strong>Ron Jackson&#8217;s<\/strong> highly commendable efforts of recording and re-energizing the domain community  through the research, publication and analysis of domain sales have been producing superb results for our industry.<\/p>\n<p><strong>Have a fabulous new year! <\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>When I acquired 360.org a little over a year ago, I was not intimidated by its seller&#8217;s asking price. In fact, the purchase of 360.org took very little negotiation behind the scenes; I was willing to pay the $2,500 price tag but ended up paying five hundred bucks less. To me, paying two grand for [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[26,3],"tags":[157,160,158,159,113],"class_list":["post-70","post","type-post","status-publish","format-standard","hentry","category-business","category-domains","tag-360org","tag-dnjournal","tag-perfect-sale","tag-sedo-brokers","tag-sedocom","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Perfect number, perfect sale: 360.org sells for five figures - Acro.net - A Domain Investing Blog by Theo Develegas<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/acro.net\/blog\/perfect-number-perfect-sale-360org-sells-for-five-figures\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Perfect number, perfect sale: 360.org sells for five figures - Acro.net - A Domain Investing Blog by Theo Develegas\" \/>\n<meta property=\"og:description\" content=\"When I acquired 360.org a little over a year ago, I was not intimidated by its seller&#8217;s asking price. 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