Companies that launch new products and services often seek to register one or more associated domain names. The preferred choice is a dot .com, although the introduction of new gTLDs has given many companies a wide range of options. When a corporation wants to rename one of its subdivisions, or itself, the quest for the proper domain name is even more important. Not all corporations are savvy in the domain name acquisition process, however. A recent offer I received from a large company that decided to rebrand, came with a $300 dollar price tag and full credentials disclosure. That gave me free reign to research their background and budget, something that it's great to know before quoting a sales price for domain names. Knowing who is your buyer adds points to the … [Continue reading]
Not all corporations are savvy about the domain name acquisition process
Domain price quote is good for today only
Domain inquiries can lead to an exchange that indicates strong interest by the buyer. When strong interest is present, what's missing from the exchange is an agreement on the framework of the sale. That can be the price, or the promptness of the payment itself. The latter is as important as the amount involved; after all, a promise on a domain sale is not as good as money in the bank. In cases where negotiations head in a good direction, lowering the asking price should arrive with a strict prompt to close on the sale imminently. For example, leveraging the buyer's interest can be achieved with a "today only" price, offering a strong motivation to the buyer. When stating that the domain price quote is good for that day only, one has to ensure that it's understood as an … [Continue reading]
Hold onto that domain – until it’s time to sell it
Registering domains as an investment means one thing: you should be prepared to hold onto your assets long term. The definition of "long term" depends on the exact domain assets you are holding onto. Sometimes, new trends emerge and give you the opportunity to close the circle, and sell these domain names profiting from the investment soon. Other times, you might have to clean house and eliminate domain assets that have become weeds, that might pester the rest of your domain portfolio. Lastly, long term investments might exceed a decade or more in active holding. Having just sold a $55 dollar acquisition for a couple of thousand, I realized that nine years of holding onto a domain isn't that long. The fifty-five bucks I spent in 2009 was a long term investment; the seller had … [Continue reading]
Algorists.com : A domain from 1989 that you can own right now!
When I acquired Algorists.com a decade ago, it was already pushing past puberty. Registered in 1989, this remarkably aged domain name represents an era that predates both the commercial Internet, … [Continue reading]
Domain names : The dot .com economy then and now
In February 1997, I registered my first domain name. It cost me $100 dollars for two years, and the registration took place through the only available registrar at the time, Network Solutions. As I … [Continue reading]
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