Bring forth the good side of domaining!

For some reason, I’m having a late Friday epiphany, motivated by the comment of a domainer who commented on Rick Latona’s honorable gesture to return a stolen domain.

The article was posted on DomainGang.com exclusively today and it definitely showed how much the domain industry needs more positive exposure.

Commenting on that post, Vito wrote:

These positive domaining stories need 1000x more exposure! […] Its always the Bob Parsons/Elephant Killing/Snap Schill Bidding/Privacy Peeking/Trademark Infringing/Cybersquatting domaining stories that seem to get the most coverage in our Industry, which is why we have such a bad image to others.

I absolutely agree.

This is the type of story that deserves national publicity, so that the mainstream media catch up with the domain times. It’s ridiculous witnessing the domain industry sitting comfortably on its laurels and expect the general public to understand, digest and process what is going on behind closed conference doors!

This is a crucial moment in time, as the economy appears ambivalent about its direction, and social anxiety about the future requires more money-making options. Domaining is a function that goes beyond “registering domains”; it involves several industries: marketing, research and development, sales, support.

Domaining is a dwarf with the genes of giant. If this sounds like an oxymoron it’s because us domainers have been fed the same “dwarf formula” from the bottle, for a long time.

It’s time to think outside the box and grow ourselves to our full, gigantic potential. Bring forth the good side of domaining!

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