To convert a domain inquiry into a sale, there are certain key elements that must be taken care of. It's not just a matter of pricing the domain right, and in accordance to market conditions. Many inquiries lead nowhere, at least temporarily, simply because the buyer is unwilling to make such … [Read more...]
Domains, branding and the corporate smell of the 1980’s
April 11, 2016 by Leave a Comment
In the 80's I collected corporate annual reports on offer via the Fortune 500 and Businessweek publications. I simply ticked off every checkbox on those coupons, and a few weeks later, glossy booklets arrived at my doorstep. My postman must have hated me, as the collective weight of those … [Read more...]
Domain inquiries : The two-spear attack and how to win it
April 8, 2016 by 7 Comments
Having closed on yet another five figure domain sale, I'm confident with discussing an incoming inquiry strategy, and how to win it. The "two-spear attack" is an attempt to get a domain, facilitated by the same party by submitting two offers of varied size. It can most definitely be extended … [Read more...]
Domain offers : A twist on the proverbial “poor student” inquiry
April 5, 2016 by 2 Comments
The practice of making offers for domain names, under the guise of being someone else, isn't new. Domain investing presents opportunities that can be exceptionally rewarding. There is competition in the market, and there are only so many good names available. In the mid 2000's, many LLL .com … [Read more...]
Domain sales : Single transactions versus “lease to own”
April 4, 2016 by 1 Comment
Domain inquiries often quote the cost of a domain as a reason that the sale cannot go forward. While direct sales in a single transaction is what I'm personally after, there are times to consider a "lease to own" option. There are a couple of ways to leverage the particulars of such a domain … [Read more...]
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