Are we on the same page?

Part of the domain investing game is waiting for inbound inquiries. Also known as “the waiting game,” this is the part that often challenges a domainer’s patience.

Having sold domains I held for almost two decades, waiting on offers can become exhaustive. At some point, a re-assessment of one’s domain portfolio and a repricing might be necessary.

I refer to that process as the weeding and feeding of your domain portfolio.

Offers that arrive can start at a very low, insignificant number. Some are intentionally lowball, to confirm domain ownership, or to provoke a response from the domain’s owner. But many evolve into full-fledged negotiations that can reach the “magic number” at which you’d sell.

It’s important to ensure that your potential buyer is on the same page as you are.

Offers come and go, but every number past that original offer must deliver an indication that the other party is not just dicking around with your time.

For example, let’s say the offer comes in at $1,000 dollars and you respond with a counter-offer in the five figure range—that next offer that follows determines the inquiry’s credibility.

If that offer barely clicks up a notch into e.g. $2,000 dollars or even less, there’s a gap right there that might be impossible to fill. Same for low ranges, when e.g. an offer of $200 dollars won’t cross into low/mid four figure territory.

At that point, it’s time to wave goodbye to your buyer, indicating exactly what’s going on: they are not on the same page with you.

By informing them of this gap in negotiations without negating the sentiment using a different statement, you let them work on their future responses. Perhaps they’ll come back at some point to pay your asking price or to negotiate with a reasonable attitude towards your domain assets.

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