Domain investing strategies: Don’t go all ‘Pacman’ with the new TLDs

There has been a lot of activity by domain investors in the gTLD namespace - even by some that were dissenting originally - as domainers begin to realize the benefits of the new domain name system. Developing a gTLD domain investing strategy now, will determine one's ability to manage potential … [Read more...]

Domain Name Sales: Persistence with style delivers sales results

Not too long ago, I urged everyone to try out the effective sales skills of the Domain Name Sales brokers. Raving over something once does not indicate consistency, but when they do that three times in a row there's a clear pattern right there. Having just completed a high four figures sale at … [Read more...]

Domain investing business: Brands are in, verticals are out

Somehow, the notion that registering a series of domains in a vertical can lead to an endless generation of income, has become the Golden Chalice of domain investing. Perhaps that was true in the early to mid 2000's, but the game changed once Google decided to end the game of high payments for … [Read more...]

Super Bowl commercials: Sticky branding or a waste of money?

It's Super Bowl Sunday - and I don't really care about the football part; if that sounds like heresy it's because as a European transplant, I didn't grow up playing or learning the sport. Regardless, I am familiar with the culture surrounding it, and today is the equivalent of a World Cup final … [Read more...]

Stop whining – start working

There is plenty of expressed misery and whining in the domainer community - all because people don't understand how to approach the domain investing business. As if fear and loathing of gTLDs weren't enough, the amount of misinformation about how these new extensions are about to change the … [Read more...]