After reading Elliot's post regarding domain appraisals, I was left with a taste of copper in my mouth. Anyone that has ever licked a battery as a kid, will know what I'm talking about. Domain appraisals are feasible and useful and can be performed accurately, unlike what Elliot seems to … [Read more...]
TRAFFIC 2012 ballot – My vote
August 27, 2012 by Leave a Comment
Rick Schwartz sent out the official TRAFFIC 2012 ballot earlier today; its recipients have until 9:00 PM Eastern tonight to send their votes in. My 2012 nominations were tweaked very lightly, in order to balance out the amount of awards, so my vote differed in the following: SPONSOR OF THE YEAR … [Read more...]
Domains, trademarks and branding: My poor friend Justin doesn’t get it
August 26, 2012 by 3 Comments
My friend Justin runs a successful PR firm in Florida. Despite all my assistance over the years regarding domain names, domain investment and domain development, Justin has a hard time understanding a few core principles. The problem is that Justin owns a company and a trademark. But he doesn't … [Read more...]
Microsoft logo: Part 2 – The idiot who registered the .com
August 25, 2012 by 2 Comments
Someone actually went ahead and did exactly what Microsoft didn't foresee: registered MicrosoftLogo.com The registration occurred roughly 10 hours after my post, reviewing the new Microsoft logo. For a company commemorating its re-branding after 25 years of using the same logo, this is both … [Read more...]
Microsoft rebrands: The good, the bad and the ugly
August 24, 2012 by 4 Comments
Microsoft corporation has changed its logo after a quarter of a century; this is going to be discussed in the coming months, more - in my opinion - than Bill Gates' departure from the company. There was nothing inherently wrong with the previous logo. It was single-colored, had a stylized … [Read more...]
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