This is a true story, but some names have been changed to protect upcoming marketing plans. ;) Lana's comment on a business forum was full of frustration, anger, disgust: "They stole my domain and for a year now I've been trying to prove it, to no avail. I would contact ICANN next but it'd take … [Read more...]
How the use of a gTLD domain saved a marketing director money and frustration
July 16, 2015 by 7 Comments
How to turn an unsuccessful domain sale to your benefit
June 30, 2015 by Leave a Comment
On a given day of the week, I receive numerous inquiries for domains in my portfolio, even on weekends; the needs of people and companies for a domain representing their brand never stops. Not every inquiry turns into a sale, and conversion rates fluctuate during the year, depending on various … [Read more...]
Numbers and figures : The psychology of domain bidding
June 28, 2015 by 6 Comments
Bidding on domain names in public - or private - auctions, is a process that requires certain elements to be present, as part of a successful strategy. To begin with, domains that are promoted extensively or prominently, most often don't fall in the "great deal" category. They are simply chosen … [Read more...]
Are you on vacation?
March 19, 2015 by 1 Comment
Those of us that utilize Domain Name Sales brokers, often speak with amazement about their effectiveness to reach out and complete domain sales on our behalf. Each DNS broker has their own distinct style in responding, and adjusts it according to the inquiry's particulars. I keep a close watch … [Read more...]
Perfect numbers revisited Part Deux: 360 and 100
February 5, 2015 by 7 Comments
I've followed the seemingly cryptic obsession of the Chinese for Arabic numerals for years. Around 2002, at a time that I was investing in short LLN and LNN .com domains that were available to register en masse, a very smart domainer lady shared with me the information that seems to be less of a … [Read more...]
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