When designing the logotype of a brand, it is important to define some limits to how much information it delivers. Brand redesign is a task that can lead to inadvertently stuffing too many hidden messages into a logo, leading to what I call 'brand mysticism.' Airbnb fell prey to that recently, … [Read more...]
Cutting edge isn’t always the best option
Just finished going through a two-plus hour down-time of my server; the culprit being, a new security update to CPanel. The popular and rather complex back end software for Linux servers, issued a security update, then reported problems with an initial release. Those of us that allowed the … [Read more...]
Presidential Election: Bad graphic designs for a bad economy
There are several reasons why I can't wait until the elections are over, and not just so that we see an end to this pointless exchange of pre-discussed debates. Obviously, the country needs a leader, and although many miss the eight years of financial prosperity under Bill Clinton - sans the … [Read more...]
The art of logo design
A while back I wrote about how clipart plus text does not equal a logo. The process of logo creation is an art, and while it's something that can be studied and learned, there are far too many self-proclaimed "logo designers" in the wild, who give the rest of us a bad name. This great video on … [Read more...]
Don’t hide the features in obscure places
As a developer of computer games, software applications and web sites, I often wonder why certain functions of software are hidden. I learned to provide access to features of my creations by making things clean, clear and crisp. While many profess to be web designers, most lack the skills for … [Read more...]
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